Multiple Shop Organizations (MSOs), or facilities with two or more locations, can bolster their professional reputation, enhance repair consistency and quality across shops, and improve their business performance by earning the Gold Class™ designation.
Since MSOs face added complexities in managing their training across their many locations, I-CAR® has simplified and clarified its Gold Class rules for MSOs. These new rules give MSOs the ability to gain important visibility and credibility with consumers by achieving and maintaining Gold Class status even as they continue to open new locations.
By following these rules, MSOs may promote themselves as “Committed Gold Class Organizations” for 12 months, subject to annual review.
Existing MSO Locations
New MSO Locations
New MSO locations on the Road to Gold will:
- Have 12 months to complete Gold Class requirements.
- Be allowed to receive Gold Class benefits, such as I-CARE™ support and Gold Class pricing.
- NOT be allowed to call themselves Gold Class facilities and will NOT appear in the Gold Class Directory.
- Be reported to network partners as on the Road to Gold™, until ProLevel 1® Gold Class is achieved. Network partners make their own decisions about when Road to Gold locations may participate in their programs.