Marketing Your I-CAR Recognition

When you become a Gold Class® business, your benefits extend beyond those that result from the growing knowledge and skills of your staff. You also receive support from I-CAR in marketing your Gold Class organization.

Differentiate Your Business in a Competitive Marketplace!

Inform consumers of your commitment to their safety and your professionalism as a Gold Class business with these I-CAR supplied assets:

GoldClassPlaque-(1).pngGold Class Kit

You'll receive posters, window clings, brochures and counter displays, as well as marketing copy and digital templates for various types of ads.

Gold Class Marketing Guide

I-CAR provides step-by-step instructions on how to use your kit materials to effectively market your business as Gold Class.

Free Listing on

Your business will be listed as the Gold Class recognized shop on the consumer-facing website This makes it easier for consumers to contact you and to identify your business as well-trained and knowledgeable in current repair techniques.